63 Ham Long · Cua Nam · Hanoi
EMOI Hanoi — a Japanese-style izakaya at 63 Ham Long Street, Cua Nam Ward, Hanoi
Paper lanterns, grilled skewers, sashimi and city pop — a corner of Tokyo after dark, about 1 km from Hoan Kiem Lake
At No. 63 Ham Long, paper lanterns lettered in Japanese fill the ceiling, a wall is covered with hundreds of wooden ema plaques carrying guests' wishes, a shrine-style roof is lined with red lights and large paper fans show ukiyo-e prints. The kitchen serves sashimi, hand rolls, grilled skewers and teriyaki eel, with a menu that changes with the seasons; 1980s Japanese city pop mixes with live DJ sets, and staff in blue happi coats trimmed in orange get the whole room joining in for birthday celebrations. Open 6 PM – 12:30 AM daily. Free reservations on +84 905 806 704.
Concept
An orange crest on Ham Long Street
The name EMOI comes from エモい — Japanese youth slang for the kind of feeling that wells up and stirs you. The logo is an orange family crest on an ultramarine disc, and the line on the fanpage sums up the spirit: Savor the emotion, taste the flavors. Inside No. 63 Ham Long, that emotion is built from very concrete things: paper lanterns carrying dish names in Japanese, a wall of wooden ema plaques hung with guests' wishes, brass-slatted railings around rows of velvet sofas, and large paper fans printed with ukiyo-e that open whenever someone celebrates a birthday. Local guides describe EMOI as a modern Japanese street izakaya — food, music and table games all in one space — inspired by the bright streets around Shibuya.
Experience
What an evening at EMOI looks like
Sashimi, sushi, grilled skewers
Sashimi, tuna nigiri, seafood gunkan, hand rolls, teriyaki eel, wagyu carpaccio and grilled skewers — served on hand-painted Japanese ceramics.
A new menu every quarter
Each quarter the kitchen launches a seasonal set of dishes, true to Japanese cooking but with flavours familiar to Vietnamese diners.
A little Tokyo night street
Paper lanterns lettered in Japanese, a wall of wooden ema plaques, a shrine-style roof lined with red lights, ukiyo-e posters and velvet sofas behind brass-slatted railings.
Birthdays, friends, company dinners
Bookings for birthdays, class reunions, company dinners and date nights. Let us know ahead so the team can prepare paper fans, a light-up celebration sign and a table for your group size.
Programme
Four familiar rhythms at EMOI
Put together from official photos on the fanpage and local guides. The weekly schedule may change — call the hotline to find out what is on the night you plan to visit.
See the menuCity pop & DJ
1980s Japanese city pop, jazz and soul set the mood over dinner, with a live DJ taking over as the room picks up.
An EMOI birthday
Staff in happi coats open Happy Birthday paper fans, hold up light-up celebration signs and get the whole room clapping and singing along.
Darts night
A darts corner for friendly matches between plates of grilled skewers — according to the schedule on the venue's listing.
Ladies' Night
Wednesday evenings are set aside for groups of women, according to the venue's listing — call the hotline for this week's programme.
Gallery
An evening at EMOI
Birthday paper fans, the wall of wooden ema plaques, Japanese lanterns and fully booked party tables — real photos taken at EMOI.
Reserve
Areas in the restaurant
The four areas above are described from photos of the space and are not an official table tier list. Call +84 905 806 704 for advice on seating for your group size and to confirm your table for the night you visit.
Hold a table
Reserve in 60 seconds
Fill in the form and EMOI will call back to confirm within 15 minutes, or call the hotline +84 905 806 704 directly.
Zalo · +84 905 806 704